Archive for November 2017

Blogging As A Lead Generation Strategy

Does your real estate agent website include a blog? If you’re like most agents, chances are the answer is yes. Many website platforms today include a blog tab. Of course, if you use WordPress for one of your sites, a blog is instrumental to the design. So, the obvious next question: if you have a…

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Building Your Agent Brand Is About Intangibles

A recent post on ActiveRain was entitled How To Become a Real Estate Marketing Superstar. The post promoted their ebook by the same title. It was a good post and worth reading. The writer lays out three essentials for any modern real estate marketing plan: Marketing Strategy: indeed, looking at what you’ve done over the…

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How Drones Are Changing Real Estate

In one of the many ways evolving technology is affecting the real estate industry, the usage of unmanned aircraft systems, or ‘drones,’ is providing brokers and agents with sophisticated tools for marketing properties. The detailed aerial views drones provide are an affordable way to showcase homes, a plus in that MLS statistics show homes with…

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