Archive for August 2018

Generating Leads Through Social Media

Let’s face it: Facebook is inescapable. Once a cutting-edge social network for the young and hip, it’s now considered a basic must-have for any business, with an estimated two billion monthly users. But, it’s not enough to simply have a page and to get ‘likes’ on it. For those in the real estate industry, Facebook…

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Turn Off, Tune In

You may be noticing more news articles and blog posts on work-life balance, but that’s no surprise: technology, for all its advantages, encourages multitasking and gives us the notion we can manage more than one task at a time competently. In fact, research shows most of us only pay attention about 47 percent of the…

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Developing a Strong Brand

You already know the real estate industry is one of the most competitive businesses in the consumer marketplace. Couple that with the amount of information potential clients receive across innumerable platforms, and it can be easy for your message to be overlooked. To build a strong personal brand, you’ve got to find ways to be…

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Making The Best Use Of Your Time

Benjamin Franklin, inventor, author, politician, and one of America’s founders, is credited with coining the phrase, ‘time is money,’ in the advice he gave to a young tradesman. Boy, if only he’d lived long enough to see how many ways technology gives us to waste time in a 24-hour day. Old Ben was onto something:…

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