For Rent By Owner Leads & Investors
Building Rapport with Clients in Real Estate
One of the biggest challenges or any real estate agent is building rapport with a prospect. It’s estimated that, when engaging a prospect for the first time, a seller has between 10-15 seconds to make a good impression. Or, in other words, to build some initial rapport. What is rapport? Rapport forms the foundation of…
Read MoreRevolutionizing Real Estate with NLP: Unlocking the Power of Natural Language Processing
YES! If you’re a real estate professional and active lead prospector, your focus is always zeroed in on getting the “yes.” It could be “yes, I’m willing to continue this conversation,” or “yes, I’m open to hearing how you might sell my home,” to “yes, I’ll sign a listing contract with you.” Of course, if…
Read MoreThe Revenue Potential of an Absentee Owner Script
In a September, 2022 post on his blog, real estate coaching guru Mike Ferry said this: “You should be talking to four to five different sources each day. The new Expireds and For Sale by Owners, your Centers of Influence and Past Clients, absentee owners, old Expireds and old FSBOs and then some Just Listed…
Read MoreLeverage Your Real Estate Sphere of Influence
Most successful, prospecting-driven agents know the importance of building and maintaining their real estate sphere of influence (SOI). While your SOI may not represent the same level of immediacy or urgency as expired listings or even FSBOs, it does represent a solid foundation for future revenue opportunities. In the broadest sense, your SOI is comprised…
Read MoreRent To Owner Listings: An Untapped Revenue Stream
We’ve become accustomed to discussing the potential of tapping into FSBOs-those homeowners who are trying to sell their property without the support of a real estate agent. FSBOs have long-been a lucrative revenue source for savvy agents who know how to leverage their expertise to bring value to these homeowners. Another interesting, and often-overlooked source…
Read MoreConsider Sending a Video Email to your Sphere
As we wind down 2021 and set our sites on the great year we’re going to have in 2022, we thought this would be a good time to remind you of the importance of staying connected to those in your sphere of influence (SOI). All top-producing agents understand the importance of nurturing their SOI. These…
Read MoreTop Producing Agents Do These 6 Things On a Regular Basis
For November, we’re focused on the importance of accountability in building a successful real estate business. In this post, we look at personal accountability as part of the foundation of a production-focused mentality. One thing we know about high-performing real estate agents is that they tend to share a similar quality: they are obsessively PRODUCTION-FOCUSED!…
Read MoreThese Tips Will Help You Maintain Your Perspective
“If you can keep your head when all about you Are losing theirs and blaming it on you, If you can trust yourself when all men doubt you, But make allowance for their doubting too” This famous passage from Rudyard Kipling’s iconic poem “If” was the perfect way to capture our October theme on “mindset”…
Read MoreStoryTellr and the Power of Face-to-Face Connection
As a real estate agent, you understand the importance of staying connected to people. It’s our lifeblood. In particular, you’ve been trained to appreciate the value of building a “sphere of influence” as the foundation of your business. By nurturing your sphere of influence, you create long-term opportunities for both repeat business and, perhaps more…
Read More4 Steps to Handling an Angry Client
An important skill to master in real estate, as in life, is dealing with another person’s anger. Angry clients are a fact of life. Sometimes they’re angry for a legitimate reason. Perhaps you were late for a meeting, made a mistake on paperwork or any of myriad things that can go wrong in handling a…
Read MoreFRBO: Part of Your Low-Inventory Strategy
Mortgage rates are still at record lows and demand is high, which means inventory is shrinking. This is a problem for real estate agents. Or, is it? A recent Homelight survey found 59 percent of real estate agents saying that their biggest challenge is low inventory. This suggests that the other 41 percent do not…
Read MoreIs FRBO Part Of Your Long-Term Business Strategy?
We’ve become accustomed to discussing the potential of tapping into FSBOs-those homeowners who are trying to sell their property without the support of a real estate agent. FSBOs have long-been a lucrative revenue source for savvy agents who know how to leverage their expertise to bring value to these homeowners. Another interesting, and often-overlooked source…
Read MoreBuild Repeat Business for Years to Come with FRBOs
Have you ever considered real estate investors as a potentially huge source or revenue? Think about this: If you could get a relationship going with just 6-8 investors, imagine how it would pay big dividends over time. This will be our theme over the coming month as we focus on FRBOs: For Rent by Owner…
Read MoreAccountability Helps Drive Success
One of the most important strategies for most top performers in the real estate business is to work with an accountability partner, or an accountability team through something like a mastermind group. Accountability is fundamental to success real estate. Of course, accountability begins with looking yourself in the mirror each morning. What standards have you…
Read MoreWhat Defines a Top Real Estate Performer?
Regular readers of this blog know that we like to focus much of the content on what’s needed from both a psychological and emotional perspective to achieve success in real estate. It’s not a business for the faint of heart, which is why we tend to reinforce the importance of keeping your head in the…
Read MoreHow to Power Through Rejection
If you are an active phone-prospector, you are likely to hear NO often, perhaps as much as 9 out of every 10 conversations you have with prospects. It’s life in real estate sales, especially for those who play at the top of their game. But the key to success in this business is to learn…
Read MoreThe Importance of Perspective
Most of us, at one time or another, have used the phrase “that sure puts things in perspective.” Most often, we say this when something unfortunate happens, to someone we know or in the world in general. Whatever the case may be, the situation prompts us to take stock of our lives. Perhaps just ten…
Read MoreThe Perfect Time for a Warm Call
Regardless of how you, as a real estate agent, approach the holiday seasons (relax vs. turn up the heat), one thing is certain: this is the perfect time to reach out to your Sphere of Influence. In last week’s post, End the Year with a Video Email to your Sphere, we focused on using video…
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