Under the best of circumstances, many business professionals struggle with time management. Our life has so many distractions, and our attention is being stretched in myriad ways: social media, emails, texts, maybe even sneaking a quick game of Candy Crush. But with COVID-19 impacting practically every aspect of our personal and professional lives, we are…
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If you’ve been following this blog, you know our recent posts have all been about better engagement with prospects and your sphere. In large part, our focus on engagement is a response to the fear and confusion many real estate agents have experienced as a result of the COVID-19 lock-down. We’ve repeatedly made the point…
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One of the goals of this blog is to give you tips on being the best, most productive agent you can be. In today’s post, we’re going to recap Ren Jones’ recent interview with Mike Darda on Vulcan 7’s live, Wednesday afternoon show, RoadMap Mike, who works out of the Coral Gables, Florida area is…
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The term “engagement” has come to define all that is effective about marketing in the social media era. Typically, engagement refers to how people react to the content you put into the social media environment. This covers everything from likes to shares to comments. But, for real estate agents, true engagement has nothing to do…
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The spring real estate market is here. Of course, because of the coronavirus, it will be unlike any spring real estate market any of us as every known. But, make no mistake: it’s here. Which leads to the obvious question: what will you do to thrive, to set yourself apart from every other agent in…
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You already know there’s no success in our business without prospecting. Whether you are a novice or veteran, you’ll never stop, although hopefully your leads will begin to be primarily from referrals and less from cold calls. Prospecting is something you’re going to be doing every day, so you’ll need to prepare for it, to…
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We all know the old real estate adage: “location, location, location.” Perhaps a more accurate, technologically-appropriate modification of this adage is: “neighborhood, neighborhood, neighborhood.” Real estate agents know that buyers, perhaps now more than ever, are obsessed with being in the right neighborhood, whether for resale value, schools, walkability or a broad host of other…
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Real Estate Scripts To script, or not to script: That is the question. Few agents embark upon their career without the use of scripts and many veteran agents continue to swear by them. Others think a few years of script training and experience provide the preparation needed to have a successful career without continuous reliance…
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One aspect of real estate that many experienced agents have not yet tapped into (though, they ought to!) is Expired and FSBO listings.This section of the real estate industry can be extremely lucrative as long as you have the right knowledge, tools, and resources to access them. If your New Year’s resolution is to grow…
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Real Estate Prospecting Ask any rookie agent what they dislike most about the job, and odds most will mention prospecting. But, it’s a basic tool of the real estate business and no one becomes – or stays – successful without continuing to prospect. We examine some of the mental blocks that make this part of…
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