S1 E15: Operating in an expanded market + Auctions!
Meet Michael Kaim from Cleveland, OH. Michael takes 10 to 15 listings a week. His team works a very large geographic area that encompasses several cities including Cleveland, Akron, Canton. Additionally, his use of auctions is highly successful in attracting business. He has mastered the reserve auction approach, effective for homes originally listed too high, typically gets fair market value for these homes through auction. He states that it is critical to powerfully close at listing appointments. Sellers want a powerful closer for their agent! Utilization of index cards for hot leads, keeps them with him at all times with potential commission amount noted.