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Lead Generation Strategies

We all know referrals are possibly the best way to get new customers, for nothing is as a good as having a friend or prior client sing our praises, but we also know we can’t, unfortunately, rely solely on referrals for new business. There are literally a hundred ways to generate leads, some old school,…

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Make a Difference with Improved Interior Images

We all know curb appeal is essential to marketing properties, and in today’s high-tech age, that doesn’t even mean an in-person look-see. Now, most buyers are reviewing potential homes online and judging whether they want to see a property based on photos, or “pix appeal”. No matter what your property looks like in person, without…

Woman drawing a house on a big blackboard.

Nurturing Referrals

Many of us in the real estate business have heard it’s easier to keep current customers happy than to find new customers. In fact, referrals are the mother’s milk of almost any business but certainly so in real estate. Despite that, few professionals receive enough training and guidance on nurturing and retaining our clients and…

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Build A Winning Morning Routine

Mom was right:  the way you start is the way you finish. The truism applies to your daily routine. If you start your morning with strong and productive habits, you’re far likelier to have a successful and productive day all the way through quitting time. Let’s review some of the habits and practices guaranteed to…

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Micro-Progress: The Beauty of Baby Steps

The launch of any big project is daunting, be it a new career, writing a book, or even the seemingly mundane task of conquering office clutter. Many of us, scanning the landscape in front of us, respond predictably: we procrastinate. The more we procrastinate, the more we dread starting. The solution is one so simple…

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The Perils of Workplace Whining

We’ve all been there:  smack talking our boss with co-workers over a drink, rolling our eyes at high maintenance clients, or even complaining about the quality of office coffee. Call it venting if you will, but the old-school term for constant complaining in the workplace is whining. And much like eating too many doughnuts or…