“You can lead a horse to water, but you can’t make it drink.” 12th century proverb No matter how good you are at working REAL ESTATE SELLER LEADS, if you are dealing with a homeowner who is not a MOTIVATED SELLER, you’ll be wasting a lot of time and energy. Of course, as we’ll touch…
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Humans (especially real estate agents) have never been busier. In a typical day, you might be dealing with: closing details, new listing presentations, managing fragile egos and constant interruptions from texts, emails, and calls. It’s easy to get distracted when you’re pulled in so many directions. You may not be clear about your priorities or…
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Most top-performing real estate agents include CIRCLE PROSPECTING as part of their on-going production strategy. Circle prospecting involves calling homeowners within a radius around homes you’ve JUST LISTED or JUST SOLD. It can also be a strategy to establish yourself as a neighborhood expert. Circle prospecting tends to be a long-term, database-building strategy. In fact,…
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If this headline grabbed your attention, you are likely in one of the following groups: You’re thinking of entering real estate as a new career. You are fairly new to real estate. You’re a real estate veteran, but falling short of your expectations. Regardless of where you land, consider today, and this blog post, as…
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If you follow this blog you know that we are dogged in our belief that the pathway to earning great money in real estate is by being a listing agent. If you agree with our philosophy and have added Vulcan7 to your prospecting and business development arsenal, there’s a good chance that realizing the kind…
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Last week, in Part 1 of Build Rapport to get in the Door, we shared how real estate agents must go into every prospecting conversation with two things in mind: Take on the persona of another person. In other words, like an actor, you’re playing a role. So, you have to step outside of your self-perceived limitations,…
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Our blog theme in February is about effective follow-up. As we said in an EARLIER POST, top-performing agents secure more than 70% of their listings through persistent follow-up; in other words, after the initial call. Today, we launch a two-part series on how to build rapport through effective conversation skills. This is something that doesn’t…
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Our blog theme for February is about the importance of follow-up. As we said in our first post in this series, FORTUNE IS IN THE FOLLOW-UP, more than 70% of listing appointments come through lead follow-up instead of the first call. In that post, we discussed the importance of dedicated, persistent follow-up until you secure…
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One of the most valuable tools for any real estate agent to master is your real estate scripts. If you’re a Vulcan7 client, you have access to proven scripts that top agents across the country use to drive their GCI. But having great scripts at your fingertips is not enough. You need to continuously work…
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If you read this blog on a regular basis, you know that we’re DOGGED in pushing the importance of regular, daily prospecting to build your business. We’re not about to change our tune on the prospecting front. But did you know that MORE BUSINESS IS LOST from a lack of lead follow-up, than from a…
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