Real Estate Prospecting
How to Set Realistic Real Estate Goals
Motivational guru Tony Robbins had this to say about goal setting: “Setting goals is the first step in turning the invisible into the visible.” Launching a real estate career is an exciting journey filled with limitless potential. If you’re new to the industry, one of the most important steps you can take to pave the…
Read MoreBoost Your Prospecting Game: Scripting Tips for Real Estate Agents
Phone prospecting is one of the most challenging aspects of real estate lead generation, especially for new agents. The challenge can most accurately be tied to one phenomenon: “call reluctance.” In this post, we’ll explore how real estate prospecting scripts can help real estate agents of any experience level overcome call CALL RELUCTANCE What’s stopping…
Read MoreTop Producing Agents Do These Five Things Regularly
What does it take to be a top-producing agent? Our team at Vulcan7 has worked with some of the country’s top-earning real estate agents. Through our weekly video series, ROADMAP, we probe these agents for the best practices that have guided them throughout their careers. In general, high-performing real estate agents tend to share a…
Read MoreTips for Success with FSBOs
Anyone who’s been in real estate sales for any time understands that FSBO (For Sale by Owner) can be a significant source of revenue. This is especially true for Vulcan 7 agents, who get the newest FSBO leads loaded onto their desktops daily. UNDERSTANDING THE FSBO MARKET FSBO Facts Worth Knowing According to the NAR:…
Read MoreHow Important is Neighborhood Search to Your Business?
We all know the old real estate adage: “Location, location, location.” Perhaps a more accurate, technologically-appropriate modification of this adage is: “Neighborhood, neighborhood, neighborhood.” HOW IMPORTANT IS NEIGHBORHOOD SEARCH TO YOUR STRATEGY? Top-producing real estate agents know buyers are obsessed with being in the right neighborhood, whether for resale value, schools, walkability, or a broad…
Read MoreThe Importance of Mindset in Real Estate Prospecting
“Mindset is what makes or breaks you,” says Justin Ford, Ann Arbor, Michigan real estate agent, in an earlier episode of Vulcan7’s ROADMAP show. Check out the short Pit-Stop episode below, pulled from the full Roadmap episode. In this Pit-Stop segment, Justin shares the process he uses to coach his clients in his Prospecting Boot…
Read MoreRapport Drives Real Estate Prospecting
GET IN THE DOOR! The key to a fruitful (and profitable) career in real estate is to be a listing agent. And the key to being the best possible listing agent in your area is persistent and consistent real estate lead generation. Top-producing agents know that working the phones daily to engage prospects helps build…
Read MoreThe Value of a Real Estate CRM System
According to a survey by Inman, it is estimated that three out of four real estate agents use some type of Customer Relationship Management (CRM) system. CRM is a common term in the business world. But it is particularly critical in real estate as thousands of agents compete to stay on top of an ever-changing…
Read MoreCreating the Perfect Expired Listing Letter
If you’re lucky enough to be a Vulcan 7 client, you’ll start each morning with the newest (and best) Expired and FSBO (For Sale by Owner) leads at your fingertips. We’ve written extensively about mastering the world of FSBO, including: FSBO Strategy: The Basics You Need to Know Five Tips for a Killer FSBO Information Packet But for today,…
Read MoreSuccess With Expired Listing Leads Begins January 1
Regular readers of the Vulcan7 blog know we are dogged in our belief that prospecting expired listing leads is the surest way to success in our business. Here are three reasons why: You can assume they are motivated because they’ve already decided to sell their home They are likely not averse to working with a…
Read MoreNAR Ruling and the Importance of Being a Listing Agent
On October 31st, a jury in Kansas City, Missouri, found the National Association of Realtors (NAR) and other corporate defendants liable in the case of Burnett vs. NAR et al. The jury found that the defendants had violated antitrust laws by conspiring to fix real estate commission rates. The jury awarded the plaintiffs $1.78 billion…
Read MoreHow to Become a Successful Real Estate Agent
INTRODUCTION This blog post was created for one of the following groups: You’re thinking of entering real estate as a new career. You are fairly new to real estate. You’re a real estate veteran but falling short of your expectations. Regardless of where you land, you likely want to understand HOW TO BECOME A SUCCESSFUL…
Read MoreHow To Find Real Estate Leads
HOW TO FIND REAL ESTATE LEADS: OVERVIEW In the highly competitive real estate industry, finding quality leads is the lifeblood of any successful business. Whether you are a seasoned professional, or relatively new to real estate, a consistent funnel of leads is essential to grow your client base, and drive your revenue. However, with the…
Read MoreBuilding Rapport with Clients in Real Estate
One of the biggest challenges or any real estate agent is building rapport with a prospect. It’s estimated that, when engaging a prospect for the first time, a seller has between 10-15 seconds to make a good impression. Or, in other words, to build some initial rapport. What is rapport? Rapport forms the foundation of…
Read MoreQualities of a Successful Real Estate Agent
While some are born with charisma, to truly excel in the real estate industry, it takes more than being a great talker; it’s about consistently honing your skills and understanding your unique value. Each of us has our strong suits, those qualities that enable us to own a room and close a sale. But, just…
Read MoreRevolutionizing Real Estate with NLP: Unlocking the Power of Natural Language Processing
YES! If you’re a real estate professional and active lead prospector, your focus is always zeroed in on getting the “yes.” It could be “yes, I’m willing to continue this conversation,” or “yes, I’m open to hearing how you might sell my home,” to “yes, I’ll sign a listing contract with you.” Of course, if…
Read MoreThe Benefits of Artificial Intelligence in Real Estate
How Artificial Intelligence in Real Estate is Changing the Game Just a few years ago, the thought of using artificial intelligence in real estate seemed like little more than a dream. Fast forward to 2023, and real estate AI technology is transforming how agents connect with sellers, find homes for buyers, and generate leads to…
Read MoreUse Vulcan 7 to Connect with More Sellers
“80% of success is showing up,” says West Palm Beach agent Zach Klinedinst in a recent episode of Vulcan7’s Roadmap show. Zach has been “showing up,” with more than 850 transactions since launching his real estate career in 2014. Zach shares how he’s made two significant decisions in the past few years. RELOCATION: Zach and…
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