Expired Listings
Mastering Real Estate Negotiation: Essential Strategies for Success
At the core of every successful real estate transaction is a well-executed real estate negotiation. Whether you’re negotiating with a seller, buyer, or fellow agent, your ability to navigate discussions and find mutually beneficial solutions directly impacts your success. Yet, for many agents—especially those new to the industry—negotiation can feel intimidating. The fear of making…
Read MoreThe 7 Habits of Successful Real Estate Agents
How AI Is Changing Real Estate
E-Mail Marketing Best Practices
E-mail marketing has become one of the most basic tools in any agent’s tool kit, and while it’s simple to do, it’s not always easy to do it well or even correctly. As with all business practices, there are steps you can take that ensure you don’t run afoul of marketing norms or worse yet,…
Read MoreFind The Right Lead Gen Strategies For You
If there’s one aspect of a business that keeps real estate professional awake at night, it’s the constant grind of generating leads, for, without those, we get no new business. But with some solid planning and a few savvy strategies, lead generation shouldn’t be such a stressor. Pick a few of the following tactics, hone…
Read MoreA Guide to the Do-Not-Call Registry
Unwanted sales calls and texts are a common source of frustration for consumers. In fact, they are consistently among the top complaints consumers register with the FCC every year. The National Do-Not-Call Registry aims to protect consumers from these unwanted phone solicitations. While it has been around for over a decade, many still don’t entirely…
Read MoreOvercome Your Fear of Selling
For too many people, the term ‘salesman’ conjures up clichés of the used car salesman or the 1992 movie about cutthroat salesmen, Glengarry Glen Ross. The principal character, played by Alec Baldwin, advertised a contest among the members of the sales team with the following pitch: “As you all know, first prize is a Cadillac…
Read MoreMake a Difference with Improved Interior Images
We all know curb appeal is essential to marketing properties, and in today’s high-tech age, that doesn’t even mean an in-person look-see. Now, most buyers are reviewing potential homes online and judging whether they want to see a property based on photos, or “pix appeal”. No matter what your property looks like in person, without…
Read MoreShould You Become A Broker?
So you’ve had your real estate license for a few years. You’ve been successful listing properties and closing transactions and the next logical step seems to become a broker. Or is it? While getting a broker’s license comes with obvious rewards – chiefly, a higher paycheck – it’s not for everyone. Let’s take a look…
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