Expired Listings
How to Maximize Your Real Estate Lead Generation: Best Tips & Strategies for Agents
We all know lead generation is the lifeblood of success in real estate — whether for novices or veterans. Starting out, it’s easy: who hasn’t called through their list of friends, family, and business associates? But this list will only get you as far. Once it ends, how do you “feed the beast” and generate…
Read MoreHow To Use AI For Real Estate Prospecting
INTRODUCTION AI in real estate is a game-changer. Just a few years ago, the idea of using artificial intelligence in real estate seemed like little more than a dream. Fast-forward to 2024, and AI tools for real estate agents are transforming how agents connect with sellers, find homes for buyers, and generate leads to keep…
Read MoreThe 10 Best Real Estate Prospecting Tips and Strategies
INTRODUCTION TO REAL ESTATE PROSPECTING According to Indeed, real estate prospecting is: “The act of finding someone who is interested in buying or selling property. Real estate agents conduct prospecting through conversations, emails, and other forms of marketing to find new clients and generate business for their company.” Frequent readers of this blog know that…
Read MoreHow to Take More Expired Listings: Tips and Strategies
If you’ve ever watched Vulcan7’s ROADMAP series or read this blog, you know that most to-producing agents in the country leverage expired listing leads as the foundation of their business. These agents know that a homeowner with an expired listing often needs to sell quickly, thus making expired listing leads the low-hanging fruit of our…
Read MoreProspecting Expired Listing Scripts
Regular readers of this blog know that we devote a lot of content to prospecting expired leads. These expired leads are with homeowners who’ve tried-and failed-to sell their property. Perhaps it was priced poorly. Or, maybe the agent didn’t do enough to market the property. Or, it’s possible they withdrew the property from the MLS…
Read MoreCreating the Perfect Expired Listing Letter
If you’re lucky enough to be a Vulcan 7 client, you’ll start each morning with the newest (and best) Expired and FSBO (For Sale by Owner) leads at your fingertips. We’ve written extensively about mastering the world of FSBO, including: FSBO Strategy: The Basics You Need to Know Five Tips for a Killer FSBO Information Packet But for today,…
Read MoreSuccess With Expired Listing Leads Begins January 1
Regular readers of the Vulcan7 blog know we are dogged in our belief that prospecting expired listing leads is the surest way to success in our business. Here are three reasons why: You can assume they are motivated because they’ve already decided to sell their home They are likely not averse to working with a…
Read MoreHow to Become a Successful Real Estate Agent
INTRODUCTION This blog post was created for one of the following groups: You’re thinking of entering real estate as a new career. You are fairly new to real estate. You’re a real estate veteran but falling short of your expectations. Regardless of where you land, you likely want to understand HOW TO BECOME A SUCCESSFUL…
Read MoreHow to Get Phone Numbers for Cold Calling
Today’s post discusses HOW TO GET PHONE NUMBERS FOR COLD CALLING. Regardless of how long you’ve been in the real estate business, the words cold call might be anxiety-producing. That might explain why the vast majority (90%+) of U.S. real estate agents DO NOT prospect for new business via the phone. These agents often rely…
Read MoreHow To Find Real Estate Leads
HOW TO FIND REAL ESTATE LEADS: OVERVIEW In the highly competitive real estate industry, finding quality leads is the lifeblood of any successful business. Whether you are a seasoned professional, or relatively new to real estate, a consistent funnel of leads is essential to grow your client base, and drive your revenue. However, with the…
Read MoreBuilding Rapport with Clients in Real Estate
One of the biggest challenges or any real estate agent is building rapport with a prospect. It’s estimated that, when engaging a prospect for the first time, a seller has between 10-15 seconds to make a good impression. Or, in other words, to build some initial rapport. What is rapport? Rapport forms the foundation of…
Read MoreRevolutionizing Real Estate with NLP: Unlocking the Power of Natural Language Processing
YES! If you’re a real estate professional and active lead prospector, your focus is always zeroed in on getting the “yes.” It could be “yes, I’m willing to continue this conversation,” or “yes, I’m open to hearing how you might sell my home,” to “yes, I’ll sign a listing contract with you.” Of course, if…
Read MoreTip for Lead Generation Success
January 1: Best Expired Listing Day of the Year!
Last year, we posted a blog called ACTIVELY PURSUE BUSINESS, OR PASSIVELY WAIT, This blog spoke to the importance of active, consistent prospecting as the best avenue for success in real estate. As we stated in that post, real estate is a “contact sport,” and those who are able to make the most contacts will…
Read MoreDo Real Estate Cold Calling Scripts Work?
Generally speaking, salespeople, regardless of the industry, do not like to make cold calls. Cold calls can be intimidating, and it’s not just about someone’s fear of rejection. The number one reason sellers fear cold calling is they don’t like to talk to strangers. Makes sense, right? Since we were little tykes, our parents always…
Read MoreHow to Motivate Seller to Find Leads
“You can lead a horse to water, but you can’t make it drink.” 12th century proverb No matter how good you are at working REAL ESTATE SELLER LEADS, if you are dealing with a homeowner who is not a MOTIVATED SELLER, you’ll be wasting a lot of time and energy. Of course, as we’ll touch…
Read MoreLeverage Your Real Estate Sphere of Influence
Most successful, prospecting-driven agents know the importance of building and maintaining their real estate sphere of influence (SOI). While your SOI may not represent the same level of immediacy or urgency as expired listings or even FSBOs, it does represent a solid foundation for future revenue opportunities. In the broadest sense, your SOI is comprised…
Read MoreWhat To Include In an Expired Listing Packet
The most successful real estate agents understand the value of daily prospecting. And, as we’ve said countless times in this blog, most prospecting agents focus on expired listings as a huge source of potential revenue. But top agents also know that expireds represent a unique challenge. Having failed to sell, homeowners are likely frustrated. They…
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