Real Estate Lead Follow Up
Real Estate Prospecting with Video Email
One of the residual impacts of the pandemic is America’s embrace of personalized, one-to-one video. Most people never heard of Zoom before March, 2020. Now, it’s hard to imagine life without Zoom (or Google Meet, or WebEx, etc.). Our embrace of video reinforces the emotional benefits of seeing someone’s face. It’s both comforting and reassuring…
Read More5 Steps to Better Customer Service in Real Estate
Customer service is a common theme in this blog, and for good reason. Great customer service, regardless of the industry, is what sets the best apart from everyone else. Clients and customers remember great service, and are more than likely to share their positive experience with others. Or, put another way, great customer service is…
Read MoreLeverage Your Real Estate Sphere of Influence
Most successful, prospecting-driven agents know the importance of building and maintaining their real estate sphere of influence (SOI). While your SOI may not represent the same level of immediacy or urgency as expired listings or even FSBOs, it does represent a solid foundation for future revenue opportunities. In the broadest sense, your SOI is comprised…
Read MoreNever Let up on Follow-up
Here’s a fact worth putting in the back of your mind: MORE BUSINESS IS LOST from a lack of lead follow-up than from a lack of real estate lead generation. That’s right, top-performing real estate agents get 70-80% of their listing appointments due to their persistent follow-up efforts. Here’s what’s amazing: about half of all…
Read MoreBuild Rapport to Get in the Door: Part I
Our blog theme in February is about effective follow-up. As we said in an EARLIER POST, top-performing agents secure more than 70% of their listings through persistent follow-up; in other words, after the initial call. Today, we launch a two-part series on how to build rapport through effective conversation skills. This is something that doesn’t…
Read MoreImprove Follow-Up By Asking Good Questions
Our blog theme for February is about the importance of follow-up. As we said in our first post in this series, FORTUNE IS IN THE FOLLOW-UP, more than 70% of listing appointments come through lead follow-up instead of the first call. In that post, we discussed the importance of dedicated, persistent follow-up until you secure…
Read MoreFortune’s in the Follow-Up
If you read this blog on a regular basis, you know that we’re DOGGED in pushing the importance of regular, daily prospecting to build your business. We’re not about to change our tune on the prospecting front. But did you know that MORE BUSINESS IS LOST from a lack of lead follow-up, than from a…
Read MoreConsider Sending a Video Email to your Sphere
As we wind down 2021 and set our sites on the great year we’re going to have in 2022, we thought this would be a good time to remind you of the importance of staying connected to those in your sphere of influence (SOI). All top-producing agents understand the importance of nurturing their SOI. These…
Read MoreTop Producing Agents Do These 6 Things On a Regular Basis
For November, we’re focused on the importance of accountability in building a successful real estate business. In this post, we look at personal accountability as part of the foundation of a production-focused mentality. One thing we know about high-performing real estate agents is that they tend to share a similar quality: they are obsessively PRODUCTION-FOCUSED!…
Read MoreThese Tips Will Help You Maintain Your Perspective
“If you can keep your head when all about you Are losing theirs and blaming it on you, If you can trust yourself when all men doubt you, But make allowance for their doubting too” This famous passage from Rudyard Kipling’s iconic poem “If” was the perfect way to capture our October theme on “mindset”…
Read MoreThe Importance of Understanding Your Value Proposition
What sets you apart from your competition? How does a prospect know you’re the right person to handle one of the most important financial decisions of their life? There are a lot of hard-driving agents out there-what separates you from the pack? Or, to ask it another way: what’s your VALUE PROPOSITION? Your sales value…
Read MoreStoryTellr and the Power of Face-to-Face Connection
As a real estate agent, you understand the importance of staying connected to people. It’s our lifeblood. In particular, you’ve been trained to appreciate the value of building a “sphere of influence” as the foundation of your business. By nurturing your sphere of influence, you create long-term opportunities for both repeat business and, perhaps more…
Read MoreIn-The-Moment Prospecting With Mobile Callback
Earlier this year, Vulcan7 added Mobile Callback to its best-in-class prospecting CRM. What is Mobile Callback? Simply, a prospecting phone number that enables inbound functionality to Vulcan7s lead generation system. Convenience and Simplicity Mobile Callback provides a unique, mobile phone number that you can use as your Caller ID during Vulcan7 dialing sessions. You can…
Read More4 Steps to Handling an Angry Client
An important skill to master in real estate, as in life, is dealing with another person’s anger. Angry clients are a fact of life. Sometimes they’re angry for a legitimate reason. Perhaps you were late for a meeting, made a mistake on paperwork or any of myriad things that can go wrong in handling a…
Read MoreMobile Callback: A Game-Changer for Real Estate Prospecting
A foundational principle at Vulcan7 is to continually improve upon the systems that have helped top real estate agents rise to the upper levels of our industry. Our focus is on bringing our customers the kind of functionality that can take their prospecting efforts to new heights. Today, we’ll introduce you to Mobile Callback-a new…
Read MoreAccountability Helps Drive Success
One of the most important strategies for most top performers in the real estate business is to work with an accountability partner, or an accountability team through something like a mastermind group. Accountability is fundamental to success real estate. Of course, accountability begins with looking yourself in the mirror each morning. What standards have you…
Read MoreUsing NLP to Get to YES!
YES! If you’re a real estate professional and active lead prospector, your focus is always zeroed in on getting the “yes.” It could be “yes, I’m willing to continue this conversation,” or “yes, I’m open to hearing how you might sell my home,” to “yes, I’ll sign a listing contract with you.” Of course, if…
Read MoreWhat Defines a Top Real Estate Performer?
Regular readers of this blog know that we like to focus much of the content on what’s needed from both a psychological and emotional perspective to achieve success in real estate. It’s not a business for the faint of heart, which is why we tend to reinforce the importance of keeping your head in the…
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