How to Get Leads from Sphere of Influence in Real Estate

real estate sphere of influence

Regardless of your time in real estate, you have likely heard of the importance of building your real estate sphere of influence (SOI). In today’s post, we’ll break down why an SOI is important, how to build your SOI, and how you can use an industry-leading CRM like Vulcan7 to maximize the value of your…

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Prospecting Expired Listing Scripts

Expired for sale image

Regular readers of this blog know that we devote a lot of content to prospecting expired leads. These expired leads are with homeowners who’ve tried-and failed-to sell their property.  Perhaps it was priced poorly.  Or, maybe the agent didn’t do enough to market the property. Or, it’s possible they withdrew the property from the MLS…

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Creating the Perfect Expired Listing Letter

Expired listing letter

If you’re lucky enough to be a Vulcan 7 client, you’ll start each morning with the newest (and best) Expired and FSBO (For Sale by Owner) leads at your fingertips. We’ve written extensively about mastering the world of FSBO, including: FSBO Strategy: The Basics You Need to Know Five Tips for a Killer FSBO Information Packet But for today,…

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Success With Expired Listing Leads Begins January 1

expired listing leads

Regular readers of the Vulcan7 blog know we are dogged in our belief that prospecting expired listing leads is the surest way to success in our business. Here are three reasons why: You can assume they are motivated because they’ve already decided to sell their home They are likely not averse to working with a…

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Calling FSBO Sellers: Discover the Right Questions

calling FSBO sellers

In this post, we review a few essential strategies to use when prospecting For Sale by Owner (FSBOs). Let’s start with a few facts from the National Association of Realtors: It is estimated that FSBOs account for about 8% of all real estate transactions in the U.S. NAR also estimates that the typical FSBO home…

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How to Become a Successful Real Estate Agent

Real Estate Agent

INTRODUCTION This blog post was created for one of the following groups: You’re thinking of entering real estate as a new career. You are fairly new to real estate. You’re a real estate veteran but falling short of your expectations. Regardless of where you land, you likely want to understand HOW TO BECOME A SUCCESSFUL…

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How to Get Phone Numbers for Cold Calling

How to get phone numbers for cold calling

Today’s post discusses HOW TO GET PHONE NUMBERS FOR COLD CALLING. Regardless of how long you’ve been in the real estate business, the words cold call might be anxiety-producing. That might explain why the vast majority (90%+) of U.S. real estate agents DO NOT prospect for new business via the phone. These agents often rely…

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How To Find Real Estate Leads

How to find real estate leads

HOW TO FIND REAL ESTATE LEADS: OVERVIEW In the highly competitive real estate industry, finding quality leads is the lifeblood of any successful business. Whether you are a seasoned professional, or relatively new to real estate, a consistent funnel of leads is essential to grow your client base, and drive your revenue. However, with the…

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Building Rapport with Clients in Real Estate

Businessman smiling with glasses and arms crossed

One of the biggest challenges or any real estate agent is building rapport with a prospect. It’s estimated that, when engaging a prospect for the first time, a seller has between 10-15 seconds to make a good impression. Or, in other words, to build some initial rapport. What is rapport?  Rapport forms the foundation of…

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Qualities of a Successful Real Estate Agent

Happy real estate agent

While some are born with charisma, to truly excel in the real estate industry, it takes more than being a great talker; it’s about consistently honing your skills and understanding your unique value. Each of us has our strong suits, those qualities that enable us to own a room and close a sale. But, just…

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FSBO Strategy: The Basics You Need to Know

people looking at floor plans

We’ve devoted much of this month’s blog content to the value of prospecting For Sale by Owner, FSBOs. We’ve covered: How to ask the right questions when talking to a FSBO prospect Putting together a solid FSBO listing packet Today, we’re going to review the basics of FSBO strategy, from both the perspective of an…

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The Benefits of Artificial Intelligence in Real Estate

artificial intelligence in real estate

How Artificial Intelligence in Real Estate is Changing the Game Just a few years ago, the thought of using artificial intelligence in real estate seemed like little more than a dream. Fast forward to 2023, and real estate AI technology is transforming how agents connect with sellers, find homes for buyers, and generate leads to…

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Use Vulcan 7 to Connect with More Sellers

Connect with more sellers - Zak Klinedinst

“80% of success is showing up,” says West Palm Beach agent Zach Klinedinst in a recent episode of Vulcan7’s Roadmap show. Zach has been “showing up,” with more than 850 transactions since launching his real estate career in 2014. Zach shares how he’s made two significant decisions in the past few years. RELOCATION: Zach and…

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Maximize Your Real Estate Lead Generation

real estate agent holding sold sign next to home

We all know lead generation is essential to remaining successful in real estate, whether for novices or veterans. Starting out, it’s easy: who hasn’t called through their list of friends, family, and business associates? But it’s vital to continue to “feed the beast” and generate new leads to keep your funnel full. Let’s tackle best…

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Real Estate Prospecting with Video Email

Young woman on couch looking at computer smiling

One of the residual impacts of the pandemic is America’s embrace of personalized, one-to-one video. Most people never heard of Zoom before March, 2020. Now, it’s hard to imagine life without Zoom (or Google Meet, or WebEx, etc.). Our embrace of video reinforces the emotional benefits of seeing someone’s face. It’s both comforting and reassuring…

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Master Circle Prospecting With These Tools

Aerial view of suburban neighborhood

Most top performing agents incorporate circle prospecting, otherwise known as neighborhood farming, into their prospecting mix. There are myriad ways to circle prosper, but the most successful strategies are build on using the best possible information to guide your process. Vulcan 7 has been a longtime leader in providing top agents with the most current…

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